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Optimization
The superpowers:
360 Conversion Rate Optimization (CRO)
Grow your business with a CRO strategy that pays for itself. Increase sales and revenue through detailed evaluation of user interactions and practical adjustments to web design. Boost conversion rate by getting more revenue-generating actions from the same number of website visitors. Customer-centric approach ensures that your digital platform attracts and retains users, fosters loyalty and drives growth.
Sales Funnel optimization
360 analysis of your web sales funnel including analytics and QA testing. We will address the road blocks, identify opportunities and issues that cause high drop out rates. You will walk away with the comprehensive guide on how to effectively increase conversions and reach target goals and drive your business to success. A dedicated conversion optimization expert will make sure your sales funnel leads the visitors to complete the transaction and meet your business objectives.
User Experience (UX) and User Interface (UI) audit
Unlock more value from your website through UX and UI optimization. We’ll analyze functionality, visual elements of the website, and ways users interact with it. We’ll also review CTA’s, buttons, icons, typography, color schemes, spacing, and imagery. You’ll receive a customized guide on how to create an aesthetically pleasing and intuitive interface that makes it easy for users to navigate and interact with the website and complete the transactions.
Landing page creation and optimization
Exceed your growth goals by creating an online experience that converts into sales. The team of optimization experts designs pages that convert your visitors into leads, clients, or subscribers. In addition, if your existing landing pages don’t meet your conversion goals, we are here to analyze the design and eliminate road blocks to achieve best results for each landing page.
Search Engine Optimization (SEO)
Appearing at the top of search results is crucial for attracting and retaining customers. Increase online revenue and conversions by amplifying website’s visibility in search. Boost organic traffic to your site and build a sustainable revenue channel. We deliver effective SEO strategies that drive traffic and elevate your online presence. Our tactics include: SEO analysis, keyword research, site structure review, on-page and technical SEO.
The process:
Assess customer drop-off touch points
The first and critical step is the website audit. We’ll examine your mission-critical web pages and the entire digital infrastructure. This in-depth audit combines the full user journey analysis with the data-driven approach to detect any conversion blocks. It takes one to two weeks to gather the critical data, however, some pages require longer time to gather enough data.
Deep analysis of user experience
We’ll use heat mapping and session recording tools to understand how site visitors interact with the content and to detect potential roadblocks. We’ll do the setup for you and provide you the full overview of the findings. Optionally, you are welcome to explore the tool yourself. We’ll provide basic training to set you up for success in the future. Long-term benefit of using such tools is the insider information on how the site visitors interact with the pages, especially once you launch a new page or make any site adjustments.
Detailed optimization strategy
Once we gain a complete understanding of user experience and intent, as well as your conversion and business goals, we’ll provide a comprehensive play book on how to optimize your site or the landing page for best conversion result. This guide will arm you with detailed information and resources to improve website flow, increase sales, and eliminate technical issues. You’ll get both a strategic and tactical road map to grow your online business.
Improve every step of the funnel
An effective way to find out how to leverage your web resources to reach exponential business growth is A/B testing. First, we create a hypothesis list, prioritize and present to you. Then we run every new idea as an A/B test on your website. Through this exercise, you will see a clear revenue impact of any change we are making. There is usually a 20% to 50% increase in conversion achieved by the experimentation program.
We are here for you as long as needed
The long-term support, based on your business needs and conversion goals. We offer a range of services, ranging from monitoring the user behaviour to advising on your marketing funnel and further optimizations. SEO is one area that usually requires long-term attention to ensure you drive quality traffic to your site. Another example of the ongoing support when it comes to launching effective landing pages and ensuring their best performance.
High and fast ROI
Digital optimization is the strategy that always wins. Most of the time the full return on your initial investment happens within the same fiscal quarter. Invest in your growth today!
Customer-centric approach
Ensuring your site meets the audience’s needs and motivates them to convert (purchase a product, book an appointment, or take any other action that meets your business goals)
Optimizing since 2008
We combine cutting-edge technology with innovative strategies to turn website visitors into loyal customers. Every solution is tailored to your unique business needs.